How To Find Real Estate Agent - This infographic featuring statistics from the National Association of REALTORS® shows the different ways clients find and choose a real estate agent to buy or sell a home. As expected, an overwhelming majority of respondents chose a real estate agent they had previously worked with or one recommended by a friend, acquaintance or family member. As a result, a real estate agent's business development plan should always start with staying in touch with past clients and people located in the agent's center of influence (COI).
How Sellers Found a Real Estate Agent – Over the past decade, more than 60% of homeowners have used a real estate agent they have previously worked with or one recommended by a friend, neighbor or community member. their family. A surprisingly small number found a real estate agent through more traditional marketing mediums such as signs, advertisements and mailboxes.
How To Find Real Estate Agent
Realtor Repeats and Referrals – With over 80% of home sellers consistently saying they will likely work with the same realtor who sold their last home, it’s clear that staying in touch with past clients should be a priority for all real estate agents. .
Every Step Of A Real Estate Transaction Explained
Number of Real Estate Agent Interviews – Surprisingly, home sellers aren't that picky. More than 65% of homeowners interviewed just one real estate agent before deciding who to list their home with. So real estate agents should be more concerned about maintenance than how they compare to other competing agents.
How Buyers Found a Real Estate Agent - Despite the fact that buyers often find the home they are looking for before choosing a real estate agent, over 50% of buyers still used a real estate agent they had already worked with. worked or who was referred by a friend. , neighbor or family member.
For more scripts and techniques for staying in touch with past clients and people in a real estate agent's Center of Influence (COI) database, please visit our Realtor Script Library.
Brian Icenhower is the CEO and Founder of Iceenhower Coaching & Consulting (ICC), which provides personalized coaching and training programs to many of the most successful real estate agents, teams and brokerage owners in North America. This progressive company also produces online courses, podcasts, training materials, white label training portals, conferences, video modules and real estate training books. ICC is one of the largest real estate coaching companies in the world, with thousands of clients and a large team of the most qualified coaches in the industry. Posted by Jeff Knox on Friday March 16, 2018 at 11:42 p.m. By Jeff Knox / March 16, 2018 2 comments
How To Choose The Right Real Estate Agent In Massachusetts
Selling and buying a home can be a stressful process, but finding the best real estate agents doesn't have to be a difficult task. If you follow the guidelines that a growing number of expert home sellers adhere to, you too can find an agent who will sell your home for the maximum amount possible.
I think we can both agree: there are few things more important in life than family and friends. Still, if you're looking to get the most money for your home, don't hire a real estate agent just because you know them. The blog
"Friendship alone is not enough to establish a professional's credentials. Use strict standards when choosing an agent, just as you would when hiring a lawyer, doctor, or accountant to handle your taxes. A true friend will understand and appreciate that this is a business decision and will present their credentials and expect to compete for listing. Additionally, if a problem or challenge arises in selling your home, will you risk harming a friendly or family relationship?”
Sure, hiring a friend or family member sounds good in theory. Ideally, they will work hard to sell your house because they know you and you can trust a friend with your commission rather than a stranger. The concept can work, but not all real estate agents are the same, and more experienced agents can get thousands of dollars more for your wallet.
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Just because you have an agent friend doesn’t mean they are the best real estate agent for you. Here's a great way to think about it: Would you hire your friend as your real estate agent even if they weren't your friend? Thinking about it this way should help you find the best real estate agent for you.
In theory, it seems like a good idea to work with an agent who charges a very low commission. But the blog
"You get what you pay for. By paying a reduced commission, you'll often get a sign in your front yard and placement in the multiple listing service, but little additional effort on the part of your agent. Please be aware that Real estate agents and companies use their own funds around your home to market and advertise.
All things considered, it’s important to remember that incentive plays a major role in sales. If you want to move quickly, you need an agent who is actively working to sell your home. Agents with lower commissions often make a living by taking on more clients, but that means they have less time to spend on your home. There is also another factor to consider. When a real estate transaction takes place, there are usually two real estate agents: the buyer's agent and the seller's agent. These two parties generally share the profits. Well, if the buyer's agent sees your agent earning a paltry commission, they won't be very motivated to earn their 50% (or whatever their cut is), and they will show their buyers other homes right away. that the opportunity will present itself.
Starting Your Career
Discount real estate brokers and agents definitely have their place in the market. But, and I think most discount agents would agree if they are honest, their business model emphasizes quantity over quality. They strive to accept as many clients and listings as possible, which leaves very little time for very personal contact with clients. It is said that when listing a home, sellers often have to make an average of 100 decisions before selling their home. The decisions begin when they decide to list their home: Which agent will list their home? Do they need to replace and repair stuffy windows and doors, repaint, replace carpet, update the kitchen, update the bathrooms, etc...? Most likely, a discount broker simply won't have the time to explain to you what needs to be done to make you the most money.
Bill Gassett of Re/Max Executive Realty wrote an excellent article titled “Why a Real Estate Commission Split is Important.” We highly recommend reading this article if you are looking for an agent to list your home. Bill talks about common tricks and gimmicks used by discount real estate companies that are unknown to their clients, the sellers.
The more your discount broker overlooks the buyer's agent when selling your home, the less likely that agent is to show your home to their client. You're creating bad will among buyer agents, and that bad will can have disastrous effects on the sale of your home. The worst part is that you may not even be aware of what is happening. You may just be wondering why no one is coming to see your house. Don't automatically assume that the best real estate agent is the one who agrees with your sales price.
Some real estate agents tell you what you want to hear rather than what you need to hear. At first glance, it might make sense to list your home high and see if a fish bites. However, this strategy carries a hidden risk that could cost you money. You see, your home gets the most attention from agents and buyers when it's a brand new listing. After it's been on the market for a while, you start to look desperate, even if you're not. As a result, the offers that come your way are usually below market value, and you may have to accept a lower price than you could have gotten if you had simply listed your home at a price closer to market value.
What's A Real Estate Agent Really Worth?
Many agents will have a practice of telling you what you want to hear and then committing you to a long-term listing agreement. When your house doesn't sell and you finally realize that the agent misled you about the true value of your house, you will probably want to change agents and price your house accordingly. However, do you remember that listing contract you signed with your current agent? Yes, he or she does not have to let you out of this agreement. This is a binding contract to list your home for the period specified in the agreement. You are stuck with this agent for as long as the contract
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